How to Generate Leads on Facebook

Although Facebook is widely considered as a quality digital marketing platform for B2C campaigns, it’s worthwhile for B2B companies to give it a chance as well. We at 7digits use Facebook not only as a secondary channel to improve the sales funnel of our clients but occasionally as the foundation of our strategy as well. […]

Customer acquisition at a high-level – The process of engagement

E-commerce tactics targets a young woman sitting in a coffee shop and buying online

The most important message of the annual GrowthHackers Conference held in Los Angeles was matching your CTA (call-to-action) messages and your landing pages to each user’s level of engagement. When you are trying to nudge cold traffic (which hardly identifies with your value proposition) towards clicking on a CTA, that requires strong engagement in order to […]

Social media lead generation with remarketing

Many business owners still think that social media isn’t a good platform for B2B customer acquisition. Well, it’s not if you’re using it the wrong way. But we aren’t in the 2000s anymore. Although it can be difficult, social media is absolutely worth the effort – and there’s a way to do it right. If […]